According to Euromonitor, South Africa is leading in the fashion industry and boasts an apparel and footwear market worth $14.4 billion. The textile industry is being relooked in order to align with the growing need for fashion designs. A R200 million investment has been set aside for five years to bring to life the industry that was no longer contributing to the GDP.
A young man born in Port Elizabeth, South Africa is a knitwear designer, best known for his inspired traditional Xhosa beadwork. Laduma recently won the 2015 Vogue Italia Scouting for Africa price to showcase his collection at the Palazzo Vogue Morando Show in Milan and Italy.