Stanbic IBTC Bank today launched a new brand advertising campaign using TV, radio and print. The campaign is aimed at showing that we promise to help you achieve your goals with our actions, products and services that deliver exceptional value.
We always set out to deliver memorable customer experiences that both delight and surprise you.
CEO of Stanbic IBTC Holdings, Sola David-Borha, says that this repositioning campaign reflects our group’s vision, strategy and values, which are underpinned by the unique ability to connect with you - our customers.
Our customers always appreciate our uncommon commitment to moving them forward, whatever their goals may be.
Our “Smile” campaign reflects insights from market research on customer expectations as the bank continues to expand its branch network across the country. We remain on track to deliver our promise to customers and this campaign highlights some of the ways through which we can help people of all walks of life.