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Local Celebs Inspire Young South Africans to SHIFT their Mind-sets
Senior Member

This Youth Day, we are reminded again of the inspiring resilience of the youth of South Africa, and their promise. The SHIFT initiative connects inspiring South Africans with South African youth - helping them move towards greatness.


What do Refiloe Modiselle, DJ Zinhle and Tats Nkonzo have in common? They’re all incredibly skilled in personal branding and through the SHIFT initiative, they’ve helped the leaders of tomorrow get inspired today. SHIFT is all about helping young South Africans move towards greatness by challenging them to better themselves. The SHIFT event which took place on 19 May 2016 saw local role models like Refiloe Modiselle, DJ Zinhle & Tats Nkonzo share their advice on personal branding with students.


From recognizing your worth and using self-love to progress, to understanding how to keep your personal brand relevant – the speakers shared their advice and lessons with the attendees. Students were able to benefit from valuable pointers from model Refiloe Modiselle, music artist & business woman DJ Zinhle and comedian Tats Nkonzo.


Motlatsi Mkalala, Head of Youth Customer Financial Solutions expressed his support for young South Africans striving to perform & grow: “I believe that you’ll realise your dreams because you’ve taken an important step in your self-actualisation journey…The challenge now is what are you going to SHIFT in your life?”


Find out more about the SHIFT initiative here.